Design That Tells Your Story

Nestled at the northern edge of the Napa Valley, Calistoga Design is a full-service branding and design studio that helps businesses craft visual identities as distinctive as the landscape that surrounds us. From boutique wineries to hospitality brands, we bring clarity, elegance, and intention to every project.

Our Services

Brand Identity

We develop complete visual identity systems — logo design, color palettes, typography, and brand guidelines — that capture the essence of your business and resonate with your audience.

• Elara Vineyards — A contemporary wordmark and label system for a family-owned Calistoga winery
• Iron Horse Spa — Earthy, sophisticated branding for a geothermal hot springs resort
• Lincoln Avenue Collective — Retail brand identity unifying five artisan shops under one roof

Print & Packaging

Wine labels, event programs, menus, business collateral — we design printed materials that people want to hold onto. Every piece is crafted with attention to paper stock, finishing, and production quality.

Digital Design

Websites, social media assets, and email campaigns that extend your brand into the digital space. We build responsive designs that look as good on a phone screen as they do on a studio monitor.

Environmental Graphics

Signage, wayfinding, and interior graphics for tasting rooms, restaurants, hotels, and retail spaces throughout Napa and Sonoma counties.

Our Approach

Great design starts with listening. Before we sketch a single concept, we invest time understanding your business, your customers, and the competitive landscape. Our process moves through four clear phases: discovery, concept development, refinement, and production — with your input guiding every step.

Why Calistoga Design

• Wine country expertise — Over a decade of experience designing for hospitality, food, and luxury brands in Napa and Sonoma
• End-to-end capability — Strategy through production, all under one roof
• Local relationships — Deep connections with printers, fabricators, and photographers throughout the region
• Personal attention — A boutique studio where your project is never handed off to a junior team

Whether you are launching a new venture or refreshing an established brand, we would love to start a conversation about how design can move your business forward.